A re-branding and re-launch is on the horizon
Morale is high here on the home front and we’re excited about the progress we’re making and the way the site is coming together. We’ve been busy adding and implementing lots of new features for the BLS Community and the BLS Marketplace.
Early October projects involved integrating upward of 26,000 products in the sporting/Hunting/Fishing/Camping categories during the course of Spooky-Boo October; along with an additional 2,100 unique home decor, gifts, and collectibles with in which, we have a very nice collection of unique cast iron decor and cooking products.
There is still much to do but one step at a time we’re making headway. We think the internet community will love it and we are looking forward to opening the gates.
We currently have some of our home decor products displayed in our store front for viewing and browsing; however the payment gateways are disabled and will remain closed until our official launch date.
When I asked Why a closed community was chosen as an operating model for the Bradford LifeStyles website; and added that by doing so, and limiting our drop shipping products to only the United States, and ended with; aren’t we severally limiting our market share and potential customer base by a substantial amount? Our CEO simply responded, “We think a closed, private shopping community will help make Bradford LifeStyles a more pleasant, secure, and hassle free shopping experience for our community. Hey customer satisfaction comes first and foremost and is at the top of our customer service commitment list. We do not want to get too big for our britches, so much so; that, that number one commitment suffers. We want to stay small and manageable with a fully satisfied and happy customer base. That is what will make the difference. Besides, we have our affiliate portal links that put us in the global marketplace with a global network of e-Commerce retailers and business’s on a number of continents for the public and global shopping community and site visitors.
The internet is a beautiful thing. We hope to win the hearts and minds, (and wallets and purses, we are a business after all ) of as much of its traffic as possible, but the real heart and soul, and life blood of Bradford LifeStyles will be the BLS Community and that begins here at home. We built the community; provide them a safe secure, rich environment, the tools, options, and opportunities they want and need to flourish, and the community and marketplace with grow at its own pace. We’ll make adjustments updates, and upgrades as needed”.
I was impressed. It was beautiful, mellifluous sounding; his response, music to my ears, and instilled hope, and a sense of pride in my spirit. It was something awesome I have the opportunity to be a part of, and help build. Of course as an insider; and the chief editor of the “News On The Wings Newsletter”. I have access to a lot of the inner workings and plans for the site, and feel confident and hopeful the project will do well.
Membership will open up access to multiple opportunities for community members and vendors. The BLS Market Place will be a community of sellers and buyers. Paid memberships will allow members to buy, sell, auction, or trade on the BLS Market Place, create groups and smaller communities, for profit or fund-raising for legitimate causes and charities.
Just to mention a few of the cool features and opportunities I’ve had access too, that will become available on Bradford LifeStyles once re-launched.
So that’s the Spooky-Boo October update and round-up. We’ll keep you up to date on current Thankful November happenings here on the wings in the coming weeks.
Feel Free to click on over and browse the home decor display now open for viewing and browsing in our store HERE.